#6  S1E6 Marketing a Podcast

Loading player...
How do you market a podcast?
In this episode of Become a Podmaster, Ethan and Hendrik Baird of Baird Media discuss the various ways you can market your podcast.
Their chat is interspersed with clips from podcasters and podcasting professionals that shed some more light on the subject.
Read more about podcasting in the book Become a Podmaster by Hendrik Baird.
https://baird.media/become-a-podmaster/
Season 1 / Episode 6 6 Jul 2023 English South Africa How To · Technology

Other recent episodes

Become a Podmaster™ S3E7 Making Social Media Work for Your Podcast

Social media isn’t just a promo tool - it’s where discovery happens. In this episode, Hendrik and Ethan explore how podcasters can use platforms like Instagram, TikTok, YouTube, and LinkedIn to grow a loyal audience. With real-world insights from creators like Yaz the Student, Russell Wasserfall, Bob Rock, Brett Fish…
Season 3 / Episode 7 26 min

Become a Podmaster™ S3E5 How to Elevate Your Podcast Quality

Become a Podmaster™ – S3E5 How to Elevate Your Podcast Quality Is content really king if your audio sounds terrible? In this episode, Hendrik and Ethan tackle one of the most overlooked—but most essential—aspects of podcasting success: audio quality. Whether you're just starting out or have a few seasons under…
Season 3 / Episode 5 19 min

Become a Podmaster™ S3E4 Beyond Sponsorships – Monetizing Your Podcast in Creative Ways

Become a Podmaster™ – S3E4 Beyond Sponsorships: Monetizing Your Podcast in Creative Ways In this episode, Hendrik and Ethan explore the many ways podcasters can earn revenue without relying solely on sponsorships. While ads and brand partnerships dominate most conversations about podcast monetization, the reality is that they’re just one…
Season 3 / Episode 4 21 min

Become a Podmaster™ S3E3 Getting Sponsors for Your Podcast

Become a Podmaster™ – S3E3 Getting Sponsors for Your Podcast Sponsorship is one of the most sought-after goals in podcasting—and one of the most misunderstood. In this episode, Hendrik and Ethan dive into what it really takes to land a sponsor, whether you’re just starting out or growing a niche…
Season 3 / Episode 3 17 min