
#FirstThingsFirst - Effectiveness of Mmusi Maimane’s new election ad.
Loading player...
Ahead of the launch of his new tell-all book titled 'Dare to Believe: Why I Could Not Stay in the DA' yesterday, Mmusi Maimane launched his party BOSA’s new election ad campaign via the X platform. The team shared their views on the ad, examining its message and targeted audience. Listeners also shared their opinions.