‘The attention economy’: Why Trump-style communication is causing pitfalls in AI investing

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Jacques-Aurélien Marcireau discusses how ‘super-aggressive’ marketing tactics, aped from the former US president, are permeating the corporate world and why this is muddying the waters for investors, including in the artificial intelligence space.

 

Marcireau, who is co-head of equities at Edmond de Rothschild Asset Management and manages its Big Data fund, also discussed which companies he thinks will be the winners as AI gains momentum and how tech companies might fare in the tougher macro environment.
4 Aug 2023 English South Africa Business

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