Fail Froward #27 | She Lost Thousands on Labels, Here’s What She Learned | Malesela,Roche & Reneilwe
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In this explosive Fail Forward Friday episode, Malesela and Roche return with a thought-provoking conversation that slices straight through the surface of what we think we know about business blunders, this time diving headfirst into the overlooked world of product packaging, consumer trust, and the powerful stories that brands tell.
Meet Reneilwe Marengwa, a chef-turned-manufacturer with an unforgettable mission: a pink fairy in a bottle called Pinky Pink Lemonade. But behind the soft colour and sweet sip lies a gritty tale of missteps, hard-earned lessons, and one big question: Can packaging make or break your dream?
From the heartbreak of selling her prized bicycle just to print thousands of labels, only to find out they were legally useless, to the inspiring comeback of turning her drink into a symbol for women to create their own happiness… Reneilwe lays bare what it really takes to build an African luxury drink brand when everyone is chasing convenience, cheap shortcuts, and instant profit.
Watch as the trio tears open real products on set, from awkward acha jars no one can open, to Woolworths tea boxes that double as corporate flexes, exposing the silent power of design and the untold blunders that kill brands before they even get on shelf.
This isn’t just about packaging, it’s a raw conversation about capitalism’s hunger for more, the food industry’s dirty secrets, gratitude as an entrepreneurial compass, and how, in a world wired for excess, true happiness might just come from less.
Why does a simple glass bottle matter?
When does a Polo become a Ferrari in a shopper’s mind?
And what happens when your packaging promises something your product can’t deliver?
If you’ve ever wondered why some brands win hearts and others gather dust, this episode is your masterclass in failing forward with purpose.
Blunders. Stories. Lessons.
Watch. Learn. Rethink your next sip.
Hit play, you’ll never look at your grocery shelf the same way again.
Meet Reneilwe Marengwa, a chef-turned-manufacturer with an unforgettable mission: a pink fairy in a bottle called Pinky Pink Lemonade. But behind the soft colour and sweet sip lies a gritty tale of missteps, hard-earned lessons, and one big question: Can packaging make or break your dream?
From the heartbreak of selling her prized bicycle just to print thousands of labels, only to find out they were legally useless, to the inspiring comeback of turning her drink into a symbol for women to create their own happiness… Reneilwe lays bare what it really takes to build an African luxury drink brand when everyone is chasing convenience, cheap shortcuts, and instant profit.
Watch as the trio tears open real products on set, from awkward acha jars no one can open, to Woolworths tea boxes that double as corporate flexes, exposing the silent power of design and the untold blunders that kill brands before they even get on shelf.
This isn’t just about packaging, it’s a raw conversation about capitalism’s hunger for more, the food industry’s dirty secrets, gratitude as an entrepreneurial compass, and how, in a world wired for excess, true happiness might just come from less.
Why does a simple glass bottle matter?
When does a Polo become a Ferrari in a shopper’s mind?
And what happens when your packaging promises something your product can’t deliver?
If you’ve ever wondered why some brands win hearts and others gather dust, this episode is your masterclass in failing forward with purpose.
Blunders. Stories. Lessons.
Watch. Learn. Rethink your next sip.
Hit play, you’ll never look at your grocery shelf the same way again.