Green Hushing: The Silent Threat to ESG Progress & How Formula 1 Is Racing Toward Solutions

Loading player...
What happens when companies stop talking about sustainability even when they’re doing the right thing?

Welcome back to Tipping the Scale, where ESG meets action! This week, Bernadette Boulle and Sam Marshall dive into:

💡 Green Hushing – The alarming trend where companies stay silent on sustainability to avoid backlash (even when their work is legit!). Why it’s happening, why it’s dangerous, and how it undermines collective climate action.

🏎️ Formula 1’s Quiet Revolution – How the world’s fastest sport slashed emissions by 26% (despite adding more races!) through biofuels, renewable energy, and smarter logistics. (Spoiler: The cars themselves contribute less than 1% of F1’s footprint!)

🗓️ Must-Attend Events –
✅ Transformation Earth 2025 – Navigating sustainability with justice & equity.
✅ Dream Hotels’ Hospitality Think Tank (Aug 8) – Tourism’s future = profit plus purpose.
✅ Startup South Africa’s Green Economy Push – How small businesses are leading the charge.

🔊 Sustainability isn’t about perfection—it’s about progress. And that progress needs a megaphone, not a mute button.

🎧 Tune in for actionable insights, corporate truths, and the good news you won’t hear from “green hushers.

#GreenHushing #SustainableBusiness #Formula1 #ESG #ClimateAction
28 Jul English South Africa Business · Non-Profit

Other recent episodes

Tomorrow’s Future Today | Tidimalo Sehlako on Fighting Food Insecurity & Inspiring Hope

On The Social Impact Show with Sam Marshall, we spotlight the launch of the Blu Burd Foundation’s new CSI initiative, Tomorrow’s Future Today, happening on 12 September at Zuurbekom Intermediate School. Founded by Tidimalo Sehlako—TV presenter, model, actress, yoga instructor, and humanitarian—the initiative partners with Tiger Brands, Fight Club, and…
10 Sep 15 min

Innocence Lost | Using Theatre to Fight Human Trafficking & Protect Our Youth

On The Social Impact Show with Sam Marshall, we explore how the Naledi Award-winning play Innocence Lost is using the power of theatre to raise awareness about human trafficking—one of the most devastating yet preventable social issues affecting young people today. Director Thando Msibi—an accomplished theatre-maker, spiritual healer, and teacher…
10 Sep 16 min

Rethink Your Drink | Tackling Fetal Alcohol Spectrum Disorder in South Africa

On The Social Impact Show with Sam Marshall, we spotlight Fetal Alcohol Spectrum Disorder (FASD)—South Africa’s most urgent yet preventable public health crisis. With some of the highest rates in the world, FASD affects as many as 1 in 3 children in certain communities. Joining the conversation is Kashifa Ancer,…
10 Sep 16 min