IN CONVERSATION WITH TARYN SEEGERS
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South Africans are encouraged to put their best foot forward for children and
adolescents diagnosed with cancer as
Flip Flop Day 2026 returns on Friday, 20 February 2026. Led by CHOC Childhood
Cancer Foundation South Africa,
Flip Flop Day is a national fundraising and awareness campaign inviting
individuals, schools and workplaces to
purchase a R10 Flip Flop Day sticker and wear their flip flops in solidarity with
families affected by childhood cancer.
Flip Flop Day continues to highlight how simple, collective action can translate
into meaningful, life-changing support. “This fun campaign carries a serious
message, that no family should walk the childhood cancer journey alone,” says
Hedley Lewis, CEO of CHOC. “A small action, like purchasing a R10 sticker,
10:35
enables CHOC to provide practical, emotional and educational support to
children, adolescents and their families when they need it most.”
Funds raised through Flip Flop Day enable CHOC to continue delivering vital
services, including safe accommodation near treatment centres, transport
assistance, psychosocial support and educational programmes that help
children and adolescents to continue learning during treatment.
In 2026, Flip Flop Day places a strong emphasis on friendship and shared
participation, encouraging people to get involved together, whether as
colleagues, classmates, families or communities. The campaign reinforces that
even small contributions, when multiplied, can make a powerful difference.
Getting involved is simple:
Purchase a Flip Flop Day sticker for just R10 from CHOC or Tekkie Town
nationwide
Wear your stickers and flip flops on Friday, 20 February 2026
Encourage friends, colleagues and communities to join
Share your photos, tag CHOC, use #FlipFlopDay26 and help spread
awareness
Flip Flop Day demonstrates how collective participation directly translates into
practical support. When just 20 friends purchase a Flip Flop Day sticker, it can
help cover the average monthly transport cost for a child to travel to and from
treatment. When 30 friends get involved, it helps fund a CHOC Carebag, which
every newly diagnosed child or teenager receives. These Carebags contain
essential items such as toiletries, as well as a parent handbook designed to help
families understand and prepare for the childhood cancer journey ahead. When
60 people take part, it can cover one night of accommodation for a child or
teenager and their caregiver at a CHOC House, providing a safe, hygienic room
and meals, free of charge. Together, these small actions show what is possible
when a nation comes together with purpose.
The success of Flip Flop Day 2026 is driven by strong, purpose-aligned
partnerships. Tekkie Town, the campaign’s retail partner, plays a key role in
making participation accessible nationwide through its extensive store
footprint. Supporting the efficient distribution of Flip Flop Day materials is The
Courier Guy, the campaign’s logistics partner. The Courier Guy helps to ensure
that the campaign stock reaches regions, schools and workplaces across South
Africa, enabling CHOC to maximise resources towards its core programmes.
Known for its colourful and comfortable footwear, Ipanema is our product
partner, aligning naturally with the spirit of Flip Flop Day, reinforcing the
message that everyday items can become symbols of hope and solidarity.
OUTsurance keeps to their promise of ‘you always getting something OUT’ by
providing additional support that further strengthens the campaign’s ability to
extend its reach and maximise its impact for children and adolescents
diagnosed with cancer.
Flip Flop Day continues to show that when South Africans unite with purpose
and compassion, every step taken helps ensure that children and adolescents
facing cancer are supported every step of the way. For more information or to
get involved.
adolescents diagnosed with cancer as
Flip Flop Day 2026 returns on Friday, 20 February 2026. Led by CHOC Childhood
Cancer Foundation South Africa,
Flip Flop Day is a national fundraising and awareness campaign inviting
individuals, schools and workplaces to
purchase a R10 Flip Flop Day sticker and wear their flip flops in solidarity with
families affected by childhood cancer.
Flip Flop Day continues to highlight how simple, collective action can translate
into meaningful, life-changing support. “This fun campaign carries a serious
message, that no family should walk the childhood cancer journey alone,” says
Hedley Lewis, CEO of CHOC. “A small action, like purchasing a R10 sticker,
10:35
enables CHOC to provide practical, emotional and educational support to
children, adolescents and their families when they need it most.”
Funds raised through Flip Flop Day enable CHOC to continue delivering vital
services, including safe accommodation near treatment centres, transport
assistance, psychosocial support and educational programmes that help
children and adolescents to continue learning during treatment.
In 2026, Flip Flop Day places a strong emphasis on friendship and shared
participation, encouraging people to get involved together, whether as
colleagues, classmates, families or communities. The campaign reinforces that
even small contributions, when multiplied, can make a powerful difference.
Getting involved is simple:
Purchase a Flip Flop Day sticker for just R10 from CHOC or Tekkie Town
nationwide
Wear your stickers and flip flops on Friday, 20 February 2026
Encourage friends, colleagues and communities to join
Share your photos, tag CHOC, use #FlipFlopDay26 and help spread
awareness
Flip Flop Day demonstrates how collective participation directly translates into
practical support. When just 20 friends purchase a Flip Flop Day sticker, it can
help cover the average monthly transport cost for a child to travel to and from
treatment. When 30 friends get involved, it helps fund a CHOC Carebag, which
every newly diagnosed child or teenager receives. These Carebags contain
essential items such as toiletries, as well as a parent handbook designed to help
families understand and prepare for the childhood cancer journey ahead. When
60 people take part, it can cover one night of accommodation for a child or
teenager and their caregiver at a CHOC House, providing a safe, hygienic room
and meals, free of charge. Together, these small actions show what is possible
when a nation comes together with purpose.
The success of Flip Flop Day 2026 is driven by strong, purpose-aligned
partnerships. Tekkie Town, the campaign’s retail partner, plays a key role in
making participation accessible nationwide through its extensive store
footprint. Supporting the efficient distribution of Flip Flop Day materials is The
Courier Guy, the campaign’s logistics partner. The Courier Guy helps to ensure
that the campaign stock reaches regions, schools and workplaces across South
Africa, enabling CHOC to maximise resources towards its core programmes.
Known for its colourful and comfortable footwear, Ipanema is our product
partner, aligning naturally with the spirit of Flip Flop Day, reinforcing the
message that everyday items can become symbols of hope and solidarity.
OUTsurance keeps to their promise of ‘you always getting something OUT’ by
providing additional support that further strengthens the campaign’s ability to
extend its reach and maximise its impact for children and adolescents
diagnosed with cancer.
Flip Flop Day continues to show that when South Africans unite with purpose
and compassion, every step taken helps ensure that children and adolescents
facing cancer are supported every step of the way. For more information or to
get involved.
