Fifi Cooper: Life, Lessons & Legacy in Music | On The Money Podcast

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Private jets, packed schedules, and the full superstar experience – on the surface, Fifi Cooper had it all. But when she checked her bank balance, the numbers didn’t match the grind.

In this episode of On the Money, the award-winning musician joins Old Mutual’s Group Head of Financial Education, John Manyike, to reflect on the hard lessons she learnt about money, management, and the disconnect between how success looks and what it actually pays.

She shares her experience of being signed to a record label, the assumptions that came with a flashy lifestyle, and why it’s crucial to look beyond the glitz and ask: What am I really earning for all this work?

This one’s for the dreamers, the doers, and anyone putting in the hours – make sure your numbers are working just as hard as you are.
On the Money is Old Mutual’s financial education podcast, where public figures and everyday people share their real stories about money – the good, the bad, and the unexpected.

Thanks for listening! Interested in getting more financial education? Visit our website for free resources. You can follow us on X, Facebook, Instagram, TikTok, and YouTube.
Chapters
  • 00:00 Introduction
  • 00:07 Meet Fifi Cooper
  • 00:31 Roots & Early Inspirations
  • 05:20 From R&B to Rap
  • 06:59 Breakthrough & Achievements
  • 09:30 Industry Challenges & Lessons Learned
  • 17:07 Owning Her Brand & Legacy Building
  • 27:38 Money, Taxes & Reputation
  • 30:59 Advice for Aspiring Artists
12 Sep 2025 English South Africa Education

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