EP5 - Ina’s Kitchen: How Ina Paarman Built One of South Africa’s Most Trusted Food Brands

Loading player...
What started in 1982 as a small cooking school in a converted garage in Cape Town grew into a household name found in kitchens across the country and on shelves around the world.
In this episode of South African Food Stories, Nicci Robertson sits down with the legendary Ina Paarman to explore the journey behind the brand. From teaching cooking classes from home, self-publishing her first cookbook, and eventually building a global food company with her family.
Ina shares the lessons learned along the way, the principles she refused to compromise on, and why great food always begins with great ingredients.
5 Apr English South Africa Food · Business

Other recent episodes

EP9 - What It Takes to Produce World Class Olive Oil - with Brenda Wilkinson

In this episode of South African Food Stories, Nicci Robertson chats to Brenda Wilkinson, co-founder of Rio Largo Olive Estate, to unpack the unexpected journey that lead to building one of South Africa’s most recognised olive oil brands. With no background in farming, food production, or retail, the Wilkinson family…
3 May 44 min

EP8 - Purpose Beats Product, The Ocean Basket Playbook with Grace Harding

What if everything you think makes a restaurant successful… is completely wrong? In this episode, Nicci Robertson sits down with Grace Harding, the woman behind Ocean Basket’s explosive global growth, and she drops a truth most people in food don’t want to hear: - It’s NOT about the food. -…
26 Apr 42 min

EP 7 - From Fast Food to Real Food, How Gary Jackson is Reinventing How We Buy Food

In this episode of South African Food Stories, Nicci Robertson chats with Jackson’s Real Food Market founder, Gary Jackson, to explore how a personal health crisis led him to rethink everything he believed about food. From chronic illness to clarity, Gary shares how real, unprocessed food became the catalyst for…
17 Apr 1 hr 05 min

EP 6 - Corporate Exit to Culinary Icon, Zanele Van Zyl Unfiltered

Rejected by publishers, she backed herself, and sold out 300 cookbooks in a single weekend. In this episode of SA Food Stories, Zanele Van Zyl sits down with Nicci Robertson to unpack the real story behind her rise, from IT professional to one of South Africa’s most recognisable food voices…
13 Apr 20 min