Adapt, Thrive and Win - CPG Marketing at the Algorithmic Crossroads

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CPG Marketing at the Algorithmic Crossroads: Adapt, Thrive, Win

For decades, CPG brands mastered the art of mass media, building mental and physical availability through shared scale. But today’s landscape is unrecognizable—algorithms now dictate what consumers see, shaping every experience.

So, how do brands cut through the noise and capture attention in this new world?

In this must-listen podcast, Carat unpacks the seismic shift from broadcast to algorithmic media, revealing the new playbook for success. Tune in to discover:

✅ How algorithms are rewriting the rules of CPG marketing
✅ The new path to mental & physical availability
✅ Strategies to create brand fame in an era of fragmentation

The game has changed—are you ready to win? Listen now! 🎙️🚀
Download the full report: https://www.carat.com/thoughts-and-views/cpg-marketing-at-the-algorithmic-crossroads
23 Feb English South Africa Business · Marketing

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