
Unpacking the Online Retail in South Africa 2025 report.
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GUEST - Gabriel Swanepoel is the Country Manager at Mastercard, Southern Africa.
South Africa’s online retail market continues to surge but its next phase of growth will depend on one crucial factor: trust. The new Online Retail in South Africa 2025 report from Mastercard shows that while digital sales are growing at double digits, payment security, convenience, and consumer confidence are now the biggest battlegrounds for e-commerce players.
In this episode, Gabriel Swanepoel breaks down the trends shaping South Africa’s R60-billion-plus digital retail economy from mobile-first shoppers and AI-powered personalisation to the rise of super-apps and frictionless payment systems.
South Africa’s online retail market continues to surge but its next phase of growth will depend on one crucial factor: trust. The new Online Retail in South Africa 2025 report from Mastercard shows that while digital sales are growing at double digits, payment security, convenience, and consumer confidence are now the biggest battlegrounds for e-commerce players.
In this episode, Gabriel Swanepoel breaks down the trends shaping South Africa’s R60-billion-plus digital retail economy from mobile-first shoppers and AI-powered personalisation to the rise of super-apps and frictionless payment systems.