
Takealot Sees Off Competitive Threats to Deliver Revenue Surge
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South Africa’s e-commerce battleground has a clear frontrunner and it’s not the global giant many expected. KayaBiz is joined by Mudiwa Gavaza, business writer for Business Day, to unpack Takealot’s latest financial results and how the homegrown platform continues to outpace Amazon in the local market.
Despite Amazon’s much-anticipated 2024 marketplace launch, Takealot has surged ahead, delivering 23% revenue growth, expanding its gross merchandise value by 16%, and posting a US$10 million jump in aEBITDA. With its new external fulfilment service for third-party sellers and the fast-growing TakealotMore subscription programme now responsible for 21% of GMV the group is strengthening loyalty while widening its economic footprint.
We also explore how Mr D continues its quiet domination, recording 12% revenue growth, a 47% spike in grocery GMV, and maintaining profitability across expanding categories.
Despite Amazon’s much-anticipated 2024 marketplace launch, Takealot has surged ahead, delivering 23% revenue growth, expanding its gross merchandise value by 16%, and posting a US$10 million jump in aEBITDA. With its new external fulfilment service for third-party sellers and the fast-growing TakealotMore subscription programme now responsible for 21% of GMV the group is strengthening loyalty while widening its economic footprint.
We also explore how Mr D continues its quiet domination, recording 12% revenue growth, a 47% spike in grocery GMV, and maintaining profitability across expanding categories.

