Potatoes SA on a mission to educate consumers
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During a recent visit to Pretoria, OFM News’ agri editor Sabrina Dean paid a visit to Potatoes SA where she spoke to the organisation’s Immaculate Zinde. They speak about a drive by Potatoes SA to educate consumers and raise the awareness of the nutritional benefits of potatoes with a tonge-in-cheek campaign - #WTP (Hashtag WTP). Zinde explains they are taking a three-pronged approach under this hashtag, namely: ‘Where’s the Potato’; ‘Why the Potato’; and ‘Who’s the Potato’:
