The Right Place The Right Place

I'm A CA Now, Do I Really Need A Personal Brand?

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Just qualified as a CA? It's the perfect time to take The Connectability Scorecard: https://johnconnects.scoreapp.com/

Kevin Botes, founder of Meek Media, talks to John Watson about the critical importance of personal branding for newly qualified professionals, including Chartered Accountants (CAs) who just passed the SAICA APC exam.

They explore how CAs can differentiate themselves in a crowded market, the significance of defining one's unique personal brand, and the role of LinkedIn in building a professional network. Kevin emphasizes the need for CAs to showcase their best qualities and experiences, and provides practical tips for enhancing their online presence, including optimizing their LinkedIn profiles with compelling headlines, photos, banner and content.

The discussion highlights that personal branding is not just about a solid online presence but also about building relationships and dialling in your communication skills. They encourage listeners to take the first step in sharing their experiences and insights, as well as to engage in intentional networking to enhance their career opportunities.

Connect with Kevin Botes here:
https://www.linkedin.com/in/kevinbotes/
17 Mar English South Africa Business · Careers

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