Better Decision Making Starts By Understanding Human Behaviour
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Kevin Joseph, Chief Behavioural Economist at ThriveBPO, talks to John Watson about the intersection of behavioral economics and business performance.
What is behavioral economics?
It's a field that studies how psychological, social, and emotional factors influence economic decisions, deviating from the traditional economic assumption of perfectly rational decision-making. It combines insights from economics and psychology to understand why people sometimes act in ways that seem irrational or deviate from predicted economic models.
Kevin explains how understanding human behaviour can lead to better decision-making and improved outcomes in various business contexts, and particularly in the Business Process Outsourcing (BPO) industry.
They delve into the importance of simplifying processes, the role of empathy in communication, and how behavioral insights can enhance leadership effectiveness. Kevin also shares his vision of democratizing access to behavioral science and the impact of empathy in call center interactions.
Connect with Kevin Joseph here:
https://www.linkedin.com/in/kevin-joseph-thrive-partner/
#theightplacepodcast
Kevin Joseph, Chief Behavioural Economist at ThriveBPO, talks to John Watson about the intersection of behavioral economics and business performance.
What is behavioral economics?
It's a field that studies how psychological, social, and emotional factors influence economic decisions, deviating from the traditional economic assumption of perfectly rational decision-making. It combines insights from economics and psychology to understand why people sometimes act in ways that seem irrational or deviate from predicted economic models.
Kevin explains how understanding human behaviour can lead to better decision-making and improved outcomes in various business contexts, and particularly in the Business Process Outsourcing (BPO) industry.
They delve into the importance of simplifying processes, the role of empathy in communication, and how behavioral insights can enhance leadership effectiveness. Kevin also shares his vision of democratizing access to behavioral science and the impact of empathy in call center interactions.
Connect with Kevin Joseph here:
https://www.linkedin.com/in/kevin-joseph-thrive-partner/
#theightplacepodcast
Chapters
- 00:00 Preview and Introduction
- 01:51 What Is Behavioral Economics All About?
- 03:49 Is it Becoming Harder To Predict Human Behaviour?
- 06:43 Which Behaviour Blindspots Hold Businesses Back
- 08:11 Making It Easy For Customers To Buy
- 10:42 Is This All Just Fluffy Copywriting?
- 13:37 How Does Behavioral Economics Help Leaders
- 18:11 Democratising Access To Behavioral Economists
- 20:44 Embeding Empathy Into Call Centre Scripts
- 23:57 Perceived Empathy In Other Communication
- 28:47 Building A Sevrice To Navigate An Overwhelming World
- 32:59 If You Have Expertise You Must Share It, Help Others
- 34:06 What Makes The Chief Behavioral Economist Role Exciting
- 36:21 Which Key RelationShips Are Shaping 2025
- 38:40 What It Means To Just Keep Going!
- 41:20 What Does Your Right Place Feel Like in 2025?
