#TrendFit | The Anti-Retirest | Khumo Theko (Flux Trend Researcher and Cultural Identity Trend Spotter)

In this episode, Khumo Theko, Researcher and Cultural Identity Trend Spotter at Flux Trends, talks to the charismatic Carmen Murray (Founder of Boo-Yah!, Leading Modern Marketing Business that ensures businesses become Future Fit, Speaker and Professional Troublemaker). Khumo draws attention to the rise of ""Anti Retirest"" and how we are seeing a rise of a consumer that works beyond the defined ""pensioner"" demographic to provide security and improve standards of living.

Paying attention to the different rising tribes will help to set you up for success and allow for you to define your audiences in the evolving market place and give you an advantage to better serve the consumers that define the rules of the 21st century.

Learn more about Flux Trends click here
Learn More about Khumo Theko click here

To book your ticket to the #FutureFit Networking Events in Johannesburg, please visit Boo-Yah.co.za
For additional reading material, you can follow Carmen Murray's Column #FutureFit Yourself on BizCommunity.com
For any inquiries, more details, or requests to appear on the show, you can contact hello@carmenmurray.com

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