#TrendFit | The Anti-Retirest | Khumo Theko (Flux Trend Researcher and Cultural Identity Trend Spotter)

Loading player...
In this episode, Khumo Theko, Researcher and Cultural Identity Trend Spotter at Flux Trends, talks to the charismatic Carmen Murray (Founder of Boo-Yah!, Leading Modern Marketing Business that ensures businesses become Future Fit, Speaker and Professional Troublemaker). Khumo draws attention to the rise of ""Anti Retirest"" and how we are seeing a rise of a consumer that works beyond the defined ""pensioner"" demographic to provide security and improve standards of living.

Paying attention to the different rising tribes will help to set you up for success and allow for you to define your audiences in the evolving market place and give you an advantage to better serve the consumers that define the rules of the 21st century.

Learn more about Flux Trends click here
Learn More about Khumo Theko click here

To book your ticket to the #FutureFit Networking Events in Johannesburg, please visit Boo-Yah.co.za
For additional reading material, you can follow Carmen Murray's Column #FutureFit Yourself on BizCommunity.com
For any inquiries, more details, or requests to appear on the show, you can contact hello@carmenmurray.com

If you're ready to produce your own podcast, contact the podcast experts at SolidGoldStudios.co.za
13 May 2019 English Explicit South Africa Society & Culture · Management

Other recent episodes

S03 #176 Unmasking Generations | Bronwyn Williams, Dimpho Mashile, Wandile Mashile, and Mbale Sibanda

Global Trends in Business, Culture, and Society. Unmasking Generations brought together the Conscious LeadHERS Youth Board and renowned futurist Bronwyn Williams for a timely and deeply insightful conversation on how generational shifts are reshaping business, culture, economics, and society. Hosted by the Conscious LeadHERS Youth Board, Wandile Nhlapho, Dimpho Mashile,…
27 Jan 1 hr 02 min

S03 #175 State of Trust | Buhle Hanise, Shameela Soobramoney, and Karena Crerar

Reflect and Learn: Edelman Trust Barometer Report. This is a replay of The State of Trust, a reflective dialogue examining trust as the defining currency of the 21st century. Drawing on insights from the Edelman Trust Barometer, this conversation explores how trust is built, eroded, and restored across business, leadership,…
27 Jan 1 hr 05 min

S03 #162 The State of Happiness - Reflect and Learn of the World Happiness Report 2025

In a powerful session hosted by the Conscious LeadHERS Institute, four trailblazing women came together to unpack The State of Happiness in our lives and workplaces. Meet the Panel: Carmen Murray (PGDip) – Marketing Leader & Future Readiness Expert Dharshni Padayachee CA(SA) MPhil – DEI Champion & Executive Leader Shaleenah…
19 Dec 2025 1 hr 04 min